Thomas Daniels
Michael Saylor, co-founder and executive chairman of Strategy (formerly MicroStrategy), has confirmed the company’s intent to purchase more Bitcoin amid the recent price dip. Bitcoin is currently trading near $117,000, retreating from its all-time high above $124,000.
Earlier this week, Strategy acquired an additional 155 BTC for $18 million, bringing its total Bitcoin holdings to 628,946 BTC, with a market value approaching $76 billion. The cumulative cost of these holdings stands at approximately $46 billion, indicating an average acquisition price of around $66,384 per BTC.
This strategic positioning has yielded over $28 billion in unrealized profits, with a return exceeding 60% on capital invested.
Strategy continues to function as a proxy Bitcoin investment vehicle for institutional investors constrained by regulatory mandates, as well as retail investors who prefer equity exposure over direct crypto custody.
Since the U.S. presidential election in November 2024, Strategy has accelerated its accumulation strategy—adding 376,726 BTC in just nine months, a pace far exceeding the 252,220 BTC it amassed over the prior four years.
Since initiating its Bitcoin strategy in 2020, Strategy’s stock has surged nearly 2,600%, attracting institutional capital, crypto-focused funds, and retail equity investors alike. The company is now the world’s largest corporate holder of Bitcoin, owning more BTC than the top ten corporate holders combined—creating a considerable lead over potential competitors.
Despite the emergence of altcoin-focused treasury strategies, Saylor remains unwavering in his commitment to Bitcoin. He maintains that the majority of capital inflows in the digital asset space are still directed toward BTC. According to Saylor, the number of companies allocating capital to Bitcoin has grown from 60 to 160 in just six months, reinforcing his conviction in Bitcoin as the company’s sole strategic focus.
