Thomas Daniels
MicroStrategy, now branded as Strategy, continues its aggressive accumulation of Bitcoin, solidifying its role as the dominant corporate holder of the digital asset. Co-founder Michael Saylor signaled the company’s intention to further expand its Bitcoin reserves this weekend, as total holdings surpassed $71 billion.
On July 14, the firm acquired an additional 4,225 BTC for $472.5 million—an average purchase price of approximately $111,827 per coin. This raised its total holdings to 601,550 BTC, valued at more than $71.4 billion. The company is currently up 66.5% on its Bitcoin position, reflecting over $28.5 billion in unrealized gains.
This latest acquisition coincides with Bitcoin reaching new all-time highs above $120,000 and the overall cryptocurrency market capitalization climbing beyond $4 trillion. These broader market dynamics have contributed to a 21.5% surge in Strategy’s stock over the past month, pushing its market valuation to an estimated $118 billion—outpacing even the dollar value of its Bitcoin holdings.
Institutional investors have been key to this upward trend. Many are bound by investment mandates that prohibit direct crypto exposure. Instead, they seek indirect avenues, such as investing in public companies that hold significant Bitcoin positions or purchasing related corporate debt instruments.
Macro strategist Lyn Alden has noted that many fund managers are limited to equities and cannot invest directly in commodities, ETFs, or cryptocurrencies. This structural limitation has created demand for equity-based Bitcoin exposure.
Vanguard, a conservative institutional heavyweight historically averse to digital assets, now owns 20 million shares of Strategy, equating to roughly 8% of the company’s outstanding stock. This stake exemplifies how Bitcoin is increasingly entering traditional financial portfolios via publicly traded proxies.
Recent legislative activity in Washington, dubbed “Crypto Week,” has further buoyed market confidence. A wave of crypto-focused bills and discussions is contributing to institutional comfort and greater regulatory clarity.
