Thomas Daniels
Michael Saylor’s digital asset firm, Strategy, has reinforced its bullish stance on Bitcoin with a $285.5 million acquisition, despite mounting geopolitical and macroeconomic uncertainty. The company purchased 3,459 BTC at an average price of $82,618 per coin, increasing its total holdings to 531,644 BTC—valued at approximately $44.9 billion based on recent prices.
This latest investment raises Strategy’s cumulative Bitcoin acquisitions to $35.92 billion, achieved at an average purchase price of $67,556 per BTC. Since the start of 2025, the firm has realized an 11.4% yield on its Bitcoin position, according to Michael Saylor’s statement on April 14.
The move marks Strategy’s first Bitcoin purchase since March 31, when it added $1.9 billion worth of the asset to its reserves. Despite heightened market volatility and shrinking risk appetite among institutional investors, Strategy remains steadfast in its accumulation strategy.
Saylor’s firm is now sitting on more than $9.1 billion in unrealized gains, reflecting a 25% increase over the acquisition cost of its Bitcoin reserves. These gains underscore the firm’s conviction in the long-term value proposition of the cryptocurrency.
The broader market, however, is experiencing notable headwinds. Investor sentiment has cooled amid renewed global trade tensions, exacerbated by U.S. President Donald Trump’s decision to reintroduce selective tariffs. On April 9, Trump announced a 90-day suspension of higher reciprocal tariffs for most countries, except China, which continues to face a 145% import duty.
Nevertheless, Strategy’s continued accumulation underscores a contrarian yet calculated investment approach, positioning the firm as the world’s largest corporate holder of Bitcoin, now controlling approximately 2.5% of the total circulating supply.
