Thomas Daniels
Hilbert Group, the Stockholm-listed digital asset manager, has appointed former Binance executive Ryan Horn to its advisory board to accelerate the rollout of Syntetika, an onchain platform for regulated tokenized funds. Horn, a key figure in Binance’s strategic partnerships—including a high-profile deal with Cristiano Ronaldo—brings deep industry expertise to Hilbert’s latest venture.
Hilbert Group specializes in crypto-focused investment products designed for institutional and professional investors. The firm applies algorithmic trading strategies within a traditional asset management framework, ensuring regulatory oversight and governance—elements often absent in decentralized markets.
Currently in development, Syntetika will enable issuance and trading of tokenized funds under full regulatory compliance. A notable feature will be the integration of Galactica’s zero-knowledge verification system, allowing user identity checks without disclosing personal data. This will provide tokenized access to Hilbert’s existing investment strategies while maintaining privacy.
“Ryan’s mission is to unite tokenized economies with tangible outcomes,” said Hilbert CEO Barnali Biswal in a Tuesday statement.
Tokenization Race Intensifies in Global Finance
The move comes amid a broader push to tokenize traditional assets as regulatory clarity improves in both the United States and Europe. Traditional finance heavyweights are leveraging blockchain to modernize securities trading, while crypto-native firms are expanding into regulated markets.
In July, Goldman Sachs and BNY Mellon announced plans to launch tokenized money market funds, offering blockchain-based ownership tracking and real-time settlement. Around the same time, French fintech Spiko secured $22 million to expand tokenized money market products in the US and EU, while multi-asset broker eToro unveiled plans to tokenize 100 US stocks as ERC-20 tokens on Ethereum.
Crypto-native platforms have been equally aggressive. In June 2025, Robinhood launched an Arbitrum-based blockchain platform to offer tokenized US stocks and ETFs to European investors—a move now under legal scrutiny over ownership rights. That same month, Coinbase filed with the US SEC to launch regulated tokenized stock trading. Meanwhile, Backed Finance’s xStocks brought over 60 tokenized blue-chip US equities to exchanges including Kraken and Bybit.
As the convergence between traditional finance (TradFi) and blockchain accelerates, the competitive landscape for tokenized investment products is tightening, with both Wall Street institutions and crypto disruptors racing to capture market share.
