Thomas Daniels

Published On: 31/03/2025
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Usual Secures $10M Series A Funding Led by Binance Labs
By Published On: 31/03/2025

Binance, a leading cryptocurrency exchange, has launched a new functionality enabling direct trades from its centralized exchange (CEX) to decentralized exchanges (DEXs). This feature allows users to execute DEX trades using funds held in their Binance wallets, eliminating the need for manual asset transfers or complex bridging processes.

Through this integration, users can transact with stablecoins such as Circle’s USDC to acquire tokens across several blockchain networks, including Ethereum, Solana, Base, and BNB Smart Chain. The move significantly simplifies digital asset transactions, targeting one of the industry’s most persistent challenges: user experience complexity.

The CEX-to-DEX capability is fully compatible with Binance Alpha, a discovery tool for early-stage tokens, and the Binance quick buy tool, which facilitates fast asset purchases. These integrations aim to provide a more intuitive and efficient experience for users navigating the decentralized finance ecosystem.

This initiative addresses longstanding technical barriers that have hindered wider adoption of digital assets, particularly among new users. Friction in user interfaces, complex transaction workflows, and inconsistent interoperability between networks remain critical pain points in crypto adoption.

In November 2024, the WalletConnect Foundation, in collaboration with Reown, introduced a standardized framework for crypto wallets aimed at reducing these hurdles. The framework focuses on streamlining interactions by minimizing clicks, enhancing transaction flow, and improving accessibility of key information.

Industry voices, including Sandeep Nailwal, co-founder of Polygon, have emphasized the importance of improving the crypto user experience. Nailwal likened the current state of crypto to the early internet era, suggesting that smoother fiat onboarding, robust custody solutions with key recovery, and embedded mobile hardware wallets are essential to achieving mass adoption.